Tools and tailored services to optimise
reach and engagement in healthcare.

What We Do

We’re a consultancy that helps Health Care Professionals to optimise reach, engagement and conversion across multi-channels through expert tools and tailored services.

Organisations in specialised segments of the health industry come to us to help solve their business challenges across multi-channels. Our unique approach involves digital tools, analytics and dashboard visualisation, leading to actionable results. We work alongside our clients as one team, building capabilities with a shared ambition to achieve outstanding success.

What We Believe

We believe our partnership approach sustains an ongoing ability – across multi-channels – for our clients to reach the right people, optimise individual engagements and convert professional relations into long-term favorable behavior.

Solutions For Health Care Companies

Unique Tools

Optimise Reach

More efficient access among professional contacts to gauge channel preferences, impact and share-of-voice, leading to a user-friendly dashboard, including a Multi-Channel Index, comparing your strategy versus rivals.

Optimise Engagement

More sensitive measurement of engagement by channel, resulting in successful multi-channel strategies and better metrics regarding message engagement, including recall, recognition and relevance.

Optimise Conversion

Improved effectiveness to inform and influence health professionals regarding preferred products and prescription behavior through further attention on demand and deeper involvement by channel.

Customised Services

Optimise Data Collection

Gathering of rich data about health professionals together with tailored design of expert processing, resulting in a user-friendly multi-channel dashboard.

Optimise Analysis

Transforming data into management insights to develop and deploy successful multi-channel strategies, further enabling actionable and measurable decisions.

Optimise Collaboration

Partnering with clients to devise innovative actions, corrective measures and further improvements in support of multi-channel plans and strategies.

What Clients Say

“Leveraging the sophisticated sensitivities embedded in the OPTIGAGE tool, we can actionably support our sales reps in their customer focus, and in doing so, we help our sales team to continue to outperform competitors and to stay ahead in a dynamic environment.”

“The flexible and highly customised deployment of our MCME tool on a regular basis is key for management’s measurement and understanding of employee satisfaction. It also allows us to further our work force’s engagement while increasing motivation among

“The OPTIGAGE consultants are deeply involved in the sustained success of our customer engagement strategy. We also value their ability to partner because they fully understand what is actionable and accountable in our highly regulated pharmaceutical sector.”

“These senior consultants stand apart, particularly through their deep understanding of the drivers of engagement. What’s more, they draw on experience and fundamentals from fast-moving consumers goods, which transfers powerfully into our business-to-business sector.”